It would be great if when an email is deemed bad in LO (i.e. Hard Bounce - 2 attempts), it communicates this to the RE record by marking the email inactive.

This is helpful when trying to get stats in RE of our useable Contributors email housefile, which differs from the LO houefile of everyone.  I have no idea if an email is bad when I look at an RE record... unless I go into the LO record and check the status.  Also useful for communicating with constituents.

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  • Apr 14 2016
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  • Bryan Vance commented
    July 13, 2021 16:48

    This si something most major email platforms do. They have thresholds built in like say 4 soft bounces in a row over a monthlong period cause the system to mark it hard bounce. And two hard bounces force the system to unsubscribe/mark the account inactive and supress it. Why LO doesn't do this is beyond me.

  • Julie Hiland commented
    September 30, 2020 23:45

    Please. I'm banging my head on my desk at how many "hard bounced" email addresses I'm seeing in LO that are still floating happy as could be in RE...

  • Steven Lopresti commented
    March 05, 2019 20:59

    Yes, absolutely.