Welcome to Luminate Ideas!

Please submit all product enhancement ideas below. We welcome your feedback; your ideas will be reviewed by the Product Manager that oversees the development of that part of the product on an ongoing basis and updated with its current status monthly based on our product planning process. Ideas you submit could help us shape features currently in development or grow our repository of requirements for our next big enhancement. Thank you for taking the time to share your thoughts and expertise with us.

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Allow us to market to constituents that fall under implied consent

We need the ability to manage and market to an implied-consent constituent list.  Under CASL, a constituent falls under “implied consent” if they haven’t provided express consent to be emailed but have had some sort of interaction with your organization (e.g. donated, attended a workshop, etc.) within two years of the communication piece.  As such, Luminate would have to be able to:

  • Easily query for constituents that have either donated or registered for an event within two years of email marketing piece
  • Email all constituents that are part of this query, regardless of whether or not they’ve provided express consent
  • Automatically suppress all constituents that have expressly unsubscribed from all email communication.

Furthermore, we need a solution that’s easy to implement and duplicate (i.e. the solution must be intuitive enough that someone with only basic computer literacy could handle.  Many of the employees responsible for key features of the system (like event registration and donation management) only have basic computer literacy.

  • Guest
  • Dec 21 2015
  • Reviewed: Voting Open
Area of the Product Email
Org/Company Name Alzheimer Society of Toronto
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