We are currently getting around 95-98% abandon rate according to Google Analytics on our LO forms. This is insane, but we have no way through LO to find out where the forms are being abandoned and no way to test incremental changes on the forms to improve them.

We need to be able to pull reports that shows where the forms are being abandoned so that we can make educated guesses on improvements. And we need to be able to run AB tests on forms so that we know which changes are working.